The Wonderful World of the Brain

Brainstorming is defined as; a technique of solving specific problems, amassing information, stimulating creative thinking, developing new ideas, etc.

Studies indicate that the brain region that helps children sense and interpret the world around them is dramatically affected by early childhood experiences. Most researchers agree that the early years of a child’s development are the most critical and it is during these early years that educational and developmental skills prepare children for their future.

The truth be known, any toy that a child engages during playtime as well as every experience they have does affect and develop the brain. However, educational toys because of there interactive nature, when introduced into a child’s playtime contribute to their cognitive skills.

Even babies, although they do not play very much, still need to be introduced to the world around them because their gross motor skills begin to develop as well as their senses. But toddlers are in an entirely different world. Toddlers begin to quickly learn about the world around them. Their curiosity causes their imaginations to grow, eye hand coordination develops, verbal skills increase, logic helps them with problem solving, they learn to socialize with others and accomplish individual achievement. So hand out the educational toys and let your child's brain grow!

Educational Toys do Have a Lasting Effect

From the time a child is born, parents enthusiastically wait for the day that they witness the "Developmental Milestones" of their child. The joy that parents experience the first time that their child rolls over, crawls and then begins to walk will most likely be shared with everyone they know. These milestones are all signs of a child's physical development as well as the maturation of their brain. 

A CBS News Report entitled "Baby Toys Have Lasting Effects" reveals that a Stanford University School of Medicine researchers study indicate, "the brain regions that help children sense and interpret the world are dramatically affected by early childhood experiences, and educational toys that stimulate young minds and encourage them to explore the world in a new way may help build their brain for future tasks".

With that said, we now see that educational toys can play a major role in the development of fine motor skills for children from infancy to 6 years of age. The various shapes, colors and design configurations stimulate and challenge eye-hand coordination, visual tracking, shape and color recognition, depth perception as well as language development, all while having fun.

How the Years go by

Parents using daycare facilities for there children while they work is certainly an asset in many cases. In years gone by, my wife and I on many occasions would help a single mom by having a child stay with us, some times over a weekend. Today these children have children of their own and interestingly enough after 30 years we occasionally receive comments of the impact my wife and I have had in their lives. But even relationships like these can never take the place of the unique bond between parent and child. One of the things that we did that seemed to have a lasting effect was to provide each child with the various educational toys that our children used during some of their playtime.


The benefits of introducing educational toys into a child's the playtime during their early developmental years can provide the stimulation and experiences that create a foundation of learning and growing. As more parents grasp the idea of educational play as well as increased personal interaction with their children, we will all enjoy the benefits. It is much wiser and cost effective to invest into a child’s life today than to address the problems that could have possibly been avoided later in life.  

Brainstorming

Research reveals that a child’s brain development is most affected from infancy – 6 years of age. It is also the ages in which parents will learn and understand their child’s individual abilities and capacity for learning. To be more specific, a Stanford School of Medicine researcher reported that the brain regions that help children sense and interpret the world are dramatically affected by early childhood experiences and concluded that educational toys help to provide various experiences that stimulate young minds. 


By introducing educational toys to your child during this crucial period gives your child's brain a "head start". Nerve cells called neurons connect to each other to make circuits that enable the brain to think, do and experience more things. The more that a child’s five senses are stimulated the more these connections in the brain are established. With the exception of tasting and smelling, educational toys are designed to provide multisensory stimulation through hearing, seeing and touching. So let's get started with interactive educational play and watch how educational toys will help your child begin to "brainstorm" at an early age.

Getting a Head Start

With all the pressures that school districts place on teachers who then try to motivate students to do better it seems the more stress that students tend to have. Recently I had the privilege of address high school students with their thoughts concerning the High School experience. Unfortunately the majority said that it is a stressful environment where as middle school things seemed less stressful and they were able to produce higher academic scores.

Interestingly enough when addressing childhood activities the majority of students have had very little interaction with adults on an educational level. Most spend time in front of a television watching kids programs (not that they are bad) or play video games (not that they are bad). The thing that parents should try to grasp is that from infancy to six years of age a child's brain is like a sponge taking in information which will actually prepare them for their future. This is the age group where educational toys should be introduced into a child's daily play, not to play by themselves but to have adult interaction.

Adult interaction provides a means to challenge a child to explore the world around them as adults provide comments and questions that motivate a child's thinking process. Educational toys with adult interaction can provide a venue for learning while having fun. So parents, grandparents and caregivers start your children as early as possible with continuous interactive play experiences and they will be getting a head start with their future. 

Flash in the Pan

The saying, "Flash in the pan" is believed to have originated during the California Gold Rush of the mid 19th century. As prospectors panned for gold they became excited when they saw something flashing in the pan. However, their hope was soon turned to disappointment when it proved not to be gold but only a "flash in the pan." The phrase "Flash in the pan" is defined as "something which disappoints by failing to deliver anything of value, despite a showy beginning."

What is it that you look for when searching for products that you desire to purchase. Something of good quality or flash. Interestingly enough market researchers still draw a blank as they continue to develop advertising  strategies for the consumer to purchase various products. There is a basic pattern that consumers tend to follow in the process of making a decision to purchase...

• Problem recognition: The consumer perceives that he has a want or need
• Information search: The consumer seeks information to help determine how this want or need might be met
• Alternative evaluation: Reasoning made by the consumer as to whether they will or will not purchase a particular product
• Purchase decision: The stage of the consumers buying process when the purchase decision is actually made
• Post-purchase behavior: The activities and experiences that follow a purchase

Although consumers may follow this pattern many variables still come into play. For instance, auto dealers say that the majority of people that are serious about making a purchase spend about 10 percent of their time considering all the features and about 90 percent of their time on appearance, especially the color. However, when the same individual make a decision on purchasing an appliance almost a complete opposite may apply. Why? individual interests, understanding and attitudes become a major factor.

The consumer must be interested in the product and that the product is relevant and able to meet their need. Once interest is in a products is established, the consumer must be able to understand why and how the product meets their need. Finally, the consumer must be persuaded that the product will meet or exceed their need which is to have a positive attitude towards the product. 

So when searching for the right educational toys to purchase, quality will always supersede flash. Consumers, especially parents and caregivers should avoid spending a lot of time on considering the flashy features of an educational toy and spend more time in researching the quality and benefits that will meet the needs of their child.  A little research will go a long way and will save consumers money in the long run. Remember, "something which disappoints by failing to deliver anything of value, despite a showy beginning" is certainly not what any parent or caregiver would want for their child. 

Don't Stop Playing

How much time do you purposefully spend playing with your six month to six year old child? Believe it or not over the last two decades child's play has decreased 50%. However, years of research has shown that during early childhood stages of growth, children develop skills that they can only get through play. Early childhood play is also crucial to the phys­i­cal, intel­lec­tual, and social-emotional devel­op­ment at all ages, especially from six months to six years of age. 

The decline of early childhood play can be linked to the pressures that have been place on educators and parents mainly through policy makers that early academics will lead to a greater success in life. Although some studies conclude that some children may benefit from a greater diet of academics than play, it is not true in most cases. Some of the problems that research has discovered in the study of academia vs play is that the lack of self-initiated forms of play, imaginative play, the development of social skills and loving interactive play have actually resulted in a higher level anx­i­ety and neg­a­tive atti­tudes in chil­dren. Research also reveals that children who have had a large portion of play time removed from their daily schedule and have had it replaced with academic studies, in most incidences, show little to no advan­tages in read­ing and math achieve­ment over children who have a fair amount of daily play time.

Another thing to consider, play is motivated by pleasure not pressure and it cannot be legislated because it is a natural response that opens the door to early childhood development. This is where educational toys play a major role in both academic and play time for children. Educational toys provide a venue for children to expand their imagination, enhance their motor shills, increase their curiosity, stimulate their creativity, and promote learning while having fun. They also promote interaction between adults and children. Research shows that learning is enhanced when adults participate in daily play with children. 

As children play, their young minds are stimulated which encourages them to interact and explore the world around them. Their play is actually preparing them for future tasks and adulthood. Another benefit of introducing educational toys into a child's daily play time during their early years is that they can provide the stimulation and experiences that create a foundation of learning and growing.

Play gives children a chance to practice what they are learning....They have to play with what they know to be true in order to find out more, and then they can use what they learn in new forms of play.
--Fred Rogers of Mister Rogers’ Neighborhood